就是BO給你

這是在NewWebPick雜誌第12期的第一篇文章，10 Golden Rules for Designers in the Commercial World（商界中設計師應遵循的十條準則），或許對各位設計師有一些啟示，大家來共勉。

譯文轉載請註明出處～～

商界中設計師應遵循的十條準則

1、不要跟你的客戶爭吵，他可能比你更加關心設計的結果。

2、你的工作不是以設計本身為導向,它首先要幫助你的客戶向市場傳達某種信息，然後才能考慮你的藝術表達等問題。

3、要耐心地跟你的顧客交流，因為你的顧客並不是設計師，所以你要通過仔細解釋來讓他明白一切。

4、我相信你的設計作品一定有特殊的涵義，但是如果你沒有向我解釋清楚，我又怎麼會完全理解。

5、注意最後期限，如果你能按時，那麼你的信譽度便會得到很大提高，從而對你以後的職業生涯發展起到積極作用。

6、人們總認為體面的人乾淨整潔，而我認為，時尚的人也並不一定不愛乾淨，你明白我的意思嗎？

7、準時是很重要的!任何人想要做到專業，就必須守時，設計也不例外。

8、永遠不要在討價還價的時候生氣。因為你們只不過是在做生意,這並不會侮辱到你的工作。你想想看，他們根本犯不著這樣。

9、你的名氣將根據你做過的業務以及獲得過的獎項而上升。記得一定要努力去獲得更多的獎項,因為客戶只相信這個。

10、永遠不要抄襲別人的作品，對設計師來說，這就是死刑。

英文原文：

10 Golden Rules for Designers in the Commercial World


1.Never engage in an argument or oppose the person who holds your cheque;he is probably more concerned with the outcome of your design than yourself.

2.Things are not design oriented;your design will first and foremost be used to deliver a message to the market for your client,before it is an item of personal artistic expression.

3.Communicate patiently with your clients.remember,they are not designers,so use their language to get your idea across.

4.I believe there is meaning and a story behind your designs and work, but if you don't put effort into telling me,how will i fully understand?

5.Respect the deadline'meeting it improve your credibility and will impact your career development.

6.People prefer to talk to someone who is presentable,meaning clean and tidy.stylish doesn't have to mean unclean and untidy,do you catch my drift?

7.Punctuality is important,it is important to anyone who is professional,which includes designers.

8.Never get angry during the price negotiation process,it's just business and nothing to do with insulting your work.there is no reason for them to do so anyway,if you really think about it.

9.Your reputation can be proved by business references or winning awards.don't forget to win more awards,because it is what customers believe in.

10.Never,ever,attempt to copy others' designs for any reason at all. it is a death sentence to any designer.